Dive into this captivating episode where Ellie interviews multi-passionate entrepreneur Chikumo Fiseko. From accidental influencer to thriving CEO, Chikumo shares her inspiring journey through content creation, business management, and personal growth.

Discover how implementing systems and asking for help transformed her life and business. If you've ever felt overwhelmed juggling life and entrepreneurship, this episode is a must-listen. Tune in to learn invaluable insights on balancing it all!

Chikumo says:

“Setting boundaries in life is important however since meeting Ellie, I have found that systems can help firm your boundaries in both life and business. A LOT has changed since our last podcast together!”

In this episode, Ellie interviews Eve Earley, an American living in Ireland, about her journey as a business owner and the impact of their collaboration over the years. They discuss Eve's transition to Ireland, her approach to teaching creativity through workshops, and the importance of connections.

Ellie interviews Wivi-Anne Nyberg, a yoga teacher with over 20 years of experience. Wivi-Anne shares her journey from a high-stress corporate career to finding solace in yoga and Ayurveda, leading her to teach and empower others in their holistic living. The conversation delves into Wivi-Anne's transition to the digital space, the challenges she faced, and the transformation in her business with the help of Ellie's expertise. Tune in to learn how Wivi-Anne's business thrives with simplicity, balance, and a passion for empowering others.

We chat about our arework together and the significance of using systems like Asana and Acuity to streamline operations, allowing Mel to focus on higher-level tasks and grow her business effectively.

In this video, I discuss the 5 side effects of not having systems in your business.

I discuss the importance of small businesses focusing on what they are good at and not getting caught up in administrative tasks and marketing.

In this video, I'll be discussing the various ways entrepreneurs can sell their knowledge using Squarespace. I'll cover three main methods: member sites, video collections, and courses.

I address the common misconception that small business owners are too disorganized to simplify and automate their businesses.

So will sorting your systems make you more money? 

Imagine once you've simplified client care, marketing processes, scheduling, file management, project management and more. 

How much more time you have to make money? How much better boundaried you are with your clients? How much more consistently you're showing up? So they're referring to you because working with this person was super smooth sailing.

What would you do with an extra five hours a week?  What would you do with all that extra time? With that extra energy? With that extra space, that flexibility?

Is imposter syndrome creeping up because you feel like you don’t have your shit together behind the scenes?

This is a sentiment that comes up a lot. 

Recently, I had the pleasure of sitting down for a chat during my visit to Pendleton. We dived into the world of my business, Calibrated Concepts, where we help fellow business owners with a wide range of online services. That includes crafting websites from scratch, making existing websites even better, and implementing simple solutions that make running a business smoother, saving both time and money.

During our conversation, we also covered some really candid topics, from mental health and my passion for traveling to the work I love doing. There's a lot to unpack, and I think you'll find it quite interesting.

It probably won’t surprise you that my take on marketing is a bit different from other businesses.

A long time ago I decided to play to my strengths and to let my chatting, community building nature take the biggest chunk of my marketing “budget”. How that’s looked has changed over the years, but it’s served me well!

Join host Ellie McBride in a lively YouTube live interview as she sits down with Minal Patel, the founder of Marketing by Minal, to delve into the exciting world of email marketing.

Minal will share her expertise on successfully driving traffic to your email list and, more importantly, guiding that traffic back to your website to convert into sales.

With her firm belief that marketing is akin to cooking, Minal brings a fresh perspective to the table. Drawing from her 20+ years of marketing experience, she understands the recipe for success lies in having the right ingredients, tools, and practice. Minal's practical and actionable tips have empowered countless small business owners to find their inner marketer and avoid the dreaded cycle of marketing mishaps.

If you're looking to take your email marketing game to the next level, this interview is a must-watch. Minal will reveal strategies, tactics, and insights that will help you not only grow your email list but also maximize its potential by driving valuable traffic back to your website.

Ellie sits down with Emma Greer, a talented copywriter and content writer hailing from Northern Ireland and now based in Glasgow, Scotland. Emma will share her expertise in creating captivating website copy that leaves a lasting impression.

As a skilled copywriter, Emma understands the power of words in conveying the personality, values, and unique offerings of service providers. Through her website copywriting, blog writing, and article writing services, she helps businesses make a splash with every word they use to promote their brand. By attracting their dream clients through compelling and engaging content, Emma's clients are able to showcase their true essence and stand out in the competitive online landscape.

During this discussion, Ellie and Emma will dive into the secrets of crafting persuasive and impactful copy for websites and explore strategies to infuse personality into your words while maintaining a strong focus on the needs and desires of the target audience.

We're diving into the world of podcasting and how it can supercharge your website. Our guest, Amanda Sloan, is an award-winning content creator, podcast enthusiast, and multi-passionate entrepreneur from Thankful Cow Solutions.

Amanda is not just a talented writer and podcast host but also the Founder and Co-Creator of Geek Herring Productions. She's all about making podcasting accessible to everyone through her courses and services.

As a renowned brand photography expert, Karen knows the art of creating a deep connection with your target audience through visually captivating branding.

Whether you're running a service-based or product-based business, having a curated collection of impactful images that align with your vision and values is essential for effortless business growth. Discover the power of confidently showcasing your brand, attracting your ideal community, and unlocking your full potential with Karen's expert insights.

We can't wait to share this information to help you transform your website images into a powerful tool for success!

We delve into the powerful synergy between digital advertizing and website success. Learn how to leverage digital ads for maximum impact on your website's performance.