I would love to chat with you about how to get content together for your website, especially when you're first getting ready to launch or maybe doing a big overhaul.

I want to talk to you about everything you need to pull together...get organized before you start. So, why is it important to get organized before you kick off a website project?

To start with the obvious, it seems time. If you have everything together from the start of the project, you don't waste times hunting down the right thing. Um, or getting off-brand or getting distracted, but more importantly, if you've taken some time to pull together all the elements I'm going to share with you today.... it's going to be so much easier to create a cohesive, gorgeous design.

Whether you’re building your own site or working with a web designer, great images will boost your design and help make a site your own. 

Sophy Dale is absolutely brilliant. And she's got such a warm personality. We're going to be talking about how to have empathetic content, how to create content that has empathy and connects. And Sophie is just brilliant at this. So a little more about her Sophie Dale is a copywriter business coach and messaging strategy. Who works primarily with online business owners, helping them find the right words to the right people.

She believes that empathy can be a business owner's unfair advantage, enabling them to get right inside their ideal client's heads and create an emotional connection. So that potential clients feel seen, heard, and understood stories and words are at the heart of all of her. A lifelong bookworm. Her background is in publishing and the arts world where she worked with writers, including Margaret Atwood, Ian Rankin, and Lionel Shriver, her experience as an editor, it gives her an edge and drawing out her clients' stories, seeing connections and narrative arcs and helping them find the best ways to express who they are and what they do in a way that will connect with their ideal clients.

Kiara Davis is a content strategist and a digital agency owner who's passionate about helping DIY entrepreneurs and purpose driven business owners show up confidently online in order to skyrocket their businesses to the next. Behind the brand, she's a multi-hyphenate with an array of passions and interests.

In this episode, we talked about how to strategize your content more and get really clear about what you're creating.

Let’s start with why it’s important to get organized before starting your website project.

To kick it off with the obvious, it saves time to have everything together from the start of the project. But probably more importantly, if you’ve taken some time to gather up all the elements I’m going to share with you today, you’ll have a much easier time creating a cohesive website design. 

This website is the one and only place on the internet that you have full control over what people see and how they interact with your expertise. So you definitely need to think through what you share through your website pretty carefully.

Eve early has nearly 50 years of work experience across industries as varied as legal accounting manufacturing and the counseling professions. Her earliest experience delivering change management programs was that Motorola. Grounded in the techniques, which went on to become six Sigma which was in development there. Since moving to Ireland in 2008, she has worked with startups, founded a social enterprise and catalyze connections among Changemakers and reformers and social enterprises, SMEs, and micro businesses.

Her career spans two global recessions. During the first, she was employed to outplace senior and C suite corporate employees made redundant in the early eighties. In 2009, she founded empowering change and applied those skills and supporting startups among the many reluctant entrepreneurs coping with the aftermath of the 2008 crisis.

Shari Medini and Karissa Tunis are the coauthors of Parenting While Working from Home. A monthly guide to help parents balance their careers, connect with their kids and establish their inner strength. They are also the co-owners of the popular parenting, adorethemparenting.com, with six kids between them and over a decade of work from home experience. They love sharing strategies that help fellow parents minimize the overwhelm while trying to juggle it all.

Considering a new website or a big overhaul? Get answers to some of your questions about working with a copywriter.

Miriam is former architect, turned software developer and programming teacher. As a result of her recent motherhood. She's passionate about making computers more accessible, friendly, and easy to understand for young children and encourages them to become curious about what technology is and how it works.

She's the author of Zerus & Ona, a book series designed to make learning about computers fun and motivating for the whole family.

Today, we are here with Miriam Tocino. I'm really, really excited to have this conversation. We're going to be talking all about cycle tracking and working with our natural menstrual cycle.

Sasha classes herself as a writer, doubter and doer, even though she's been writing in some form from the age of eight, she only started calling herself a writer last year and rebellious act against herself, doubting nature. She's an avid journaler and lover of words who wants to use them to challenge the negative narratives that women can have about themselves.

In this episode, we discussed how harnessing the power of self-expression and being a rebel journaler can help you be more inline with your own seasons and needs in life.

Squarespace is incredible for giving the power of website design to the average business owner. That said, the platform has a few limitations and a few things that consistently don’t look quite right without a little code.

We are here today with Mel Wiggins. If you've been following me for any amount of time, you'll see that Mel and I's worlds are really intertwined. It started when I was working as a VA, she hired me as a virtual assistant and then I joined her community Assembly and since then we've gotten even more melded into each other's businesses and lives.

And I'm really excited because Mel just has such a wealth of wisdom. She's so soulful and peaceful in the way that she brings her information and her insights. So I'm really excited to dive in and have you guys hear all about setting boundaries, trusting ourselves and making space for rest.

Carla McGreevey is a yoga teacher who specializes in healing trauma through breath and movement. Carla is a former exercise addict who worked as an account manager for Bacardi who had a deep aversion to the idea of yoga, who then quit her full-time job with the mission to make the power of this ancient practice, widely known, accessible, and relatable to modern day people.

Yoga connects you to the deep intelligence of your breath and body whose depths of intelligence science is yet to fully understand by connecting to ourselves. We can live authentically with deep connection. And remember we belong, which empowers us to live happier, more fulfilled lives. When Carla started yoga at 28, she didn't know anything about herself or what made her happiest.

She didn't know about her passions. She hated her body. And couldn't feel any sensations in our body. She felt so disconnected from herself and second-guessed herself constantly. The yoga and meditation helped her with how she felt. And she learned to love and take care of herself.

I don’t really want to be a part of the system that tracks our every move online with the aim to sell us more and more stuff.

This is what’s often referred to as “surveillance capitalism” and it doesn’t fit with my minimalist, shop local, try not to buy from Amazon values.

That said, it’s pretty damn important for me to have some data on how my website is performing to help me improve it and to make sure I'm providing the best content and information I can for my audience.

A much better way to drive your social media traffic to your own website instead than LinkTree, Canva or another provider. You’ll be able to see your analytics and it’s free!

Marsha Powell, is the founder of belly view UK, a London-based girls, charity that equips girls and young women with a support network skills and competence to make informed choices about their future, committed to the development and social mobility of young women. This HR professional uses all her transferable skills, knowledge and experience.

From her 15 year career and the city and her masters and personnel development to develop and sustain a platform that contributes to the female empowerment. And gender equality narrative in the UK belly gives girls and young women support guidance, education, confidence, self-esteem opportunities, positive solutions, and role models.

With eight years of experience, working with girls and young women, Marsha has developed and successfully facilitated the learning of over 5,000 girls aged eight to 19, contributing to their social mobility, improved educational outcomes and wellness. Believes outcomes are delivered through employability leadership workshops and career development support, a strong believer that every girl needs a mentor.

Cassie is a social media strategist, consultant and workshop facilitator, and she works with busy business owners to simplify their social media strategy. Cassie believes in creating sustainable strategies that work with your lifestyle, not ones that have you chained to your phone.

I loved recording this episode with Cassie because she shows us what's possible. She's created her entire business around. Her energy, her schedule, and wanting to spend more time with her husband doing the things she loves. And that's exactly why we're all in business for the freedom and flexibility, as well as the capacity to help people with our gifts and talents and skillsets.

So let's hear exactly how she does it.

WCBC Review interviews Ellie McBride of Calibrated Concepts, a Squarespace web design agency.

In this episode we discuss the myth of DIY business, setting up systems, and using tools to help your business run smoothly.