Blog Posts —
Youtube Tutorials —
Podcast Episodes —
Blog Posts — Youtube Tutorials — Podcast Episodes —
Resources to help you with the techy side of business!
(pick a category or format in the sidebar below)
Squarespace + Instagram: a Quick Fix for Missing Posts
Missing Instagram posts on your Squarespace site? No worries, I've got you! In this quick video, I’ll walk you through the simple steps to refresh your Instagram connection.
Behind the Scenes of Building an Interact(ive) Quiz
I’m diving into why I created a quiz as a fun, engaging lead magnet for small business owners.
I break down the quiz-making process—everything from adding personal touches like images and gifs to keep it fun, to crafting result segments that provide loads of value.
Squarespace's Navigation Keeps Changing. Here's a hack to find what you're looking for!
In this super quick video, I share my favorite Squarespace expert trick to help you easily find features after the never-ending navigation updates.
Featured: ‘Create Ease in Your Work with a Little Tech’
A fabulous guest post I wrote for Women in Business NI about how to create more simplicity in your work through tech.
Design a Website That Lasts 4 Key Tips for Timeless Appeal
Make your website stand the test of time with my expert tips!
My guiding question when I feel overwhelmed in business: 'How can I make this simple?'
In this video, I share my guiding principle for business success: keeping things simple.
Squarespace's Newest Feature: Duplicating Courses
Let’s talk about Squarespace's latest update, which allows you to duplicate courses.
4 Super Inexpensive Tools My Business Can't Live Without (2023 version)
In my work it’s essential that I am flexible and knowledgeable about as many tools as possible to meet my clients where they are and take their to-do list stress away. There are loads of absolutely incredible software options out there and I’m a firm believer that there is a system out there for every working style.
That said, I have my most favourite tools that I could not live without. These are the ones I’ve become dependent upon and use absolutely every single day.
8 Quick Steps to Get Started with Email Marketing for Your Business
Today we're talking about building a community and how to get started with email marketing.
Featured: Four inspiring women entrepreneurs from Northern Ireland attend Summer Celebration at the House of Lords
Ellie McBride, Heather Carr, Davina Gordon and Brigitte Le Boulleur visit the House of Lords as a testament to the contributions their businesses have made to NI’s small business community.
How To Manage Your Workload With A Project Management Tool
Project Management is very important because it helps you to document your processes, manage your tasks, manage your teams, and to help you keep your work on the right track.
Featured: ΦΣΣ Scholarship Success Stories
While I was a collegiate, I had the opportunity to lead the Greek Council and later be our chapter's archon. These roles provided me with experience in people and project management, goal setting, networking and more — skills that have been invaluable in running a small business.
Announced as a finalist for Website Designer of the Year & Freelancer of the Year at the 2022 Digital Women Awards
The Digital Women Awards celebrates women from their community and beyond who are doing incredible work in digital and business. The Digital Women Awards are open to any and all women working in digital industries and entrepreneurship, and entrants go through a rigorous judging process by their esteemed panel.
Belfast entrepreneur announced as finalist at the 2022 Digital Women Awards
Ellie McBride, CEO of Calibrated Concepts, has been announced as a finalist for Website Designer of the Year and Freelancer of the Year at the 2022 Digital Women Awards.
The Digital Women Awards celebrates women from their community and beyond who are doing incredible work in digital and business.
Featured: Business Conversations —Create Order & Make Things Pretty
I got the awesome chance to chat with Martin Gilchrist and Peter Doak on their show Business Conversations.
Shortlist: Website Designer of the Year
Excited to be shortlisted for this award! Looks like I'll be going back over to London in the autumn 🍂
Finalist: Digital Women — Freelancer of the Year
I’m so grateful to have been shortlisted for Digital Women’s Freelancer of the year award! Excited for the awards in October to celebrate and see if I’ve won!
Shortlisted: Excellence in IT
I’m so grateful to have been shortlisted for Women in Business’ Excellence in IT award! Excited for the awards in March to celebrate and see if I’ve won!
Featured: Belfast Telegraph Thirty Under 30
Youth no obstacle to these entrepreneurs making big waves in the world of business…
9. Ellie McBride founder of Calibrated Concepts
Ellie, who is from the US, started out in 2017 with her business which specialises in designing websites for women entrepreneurs.
“When I arrived in Northern Ireland I had no contacts and little support to get my business up and running,” she explained.
Since starting out, I’ve grown my business to have supported over 100 clients and have designed over 50 websites.”
Digital DNA Feature: Belfast entrepreneur named one of 2022’s most inspiring female founders
Ellie McBride, an American expat who made Belfast her home five years ago, has been named as one of the UK’s most inspirational and dynamic female entrepreneurs by the f:Entrepreneur ‘#ialso100’ campaign.