Ellie McBride, CEO of Calibrated Concepts

Hey small business owner! 

Let me fill you in on our little secret…

the quickest way to realign & update your website!

I'M ALREADY IN!

Introducing: the One Day Website Refresh

a twice a year pop-up to overhaul your Squarespace or Shopify website in a day

Do you feel like your website no longer connects with your people or showcases your magic?

Are you ready to have a better web presence, more time, and a beautiful, custom website that feels aligned with your values and offers?

In just one day, your website can be completely revamped and ready to support you through your next stage of business!

With our tried and true methods AND knack for creating supportive systems — your website will do even more heavy lifting in your small business.

All for just $875 (~£655/€785), paid in 2 installments.

Calibrated Concepts. Flat Lay with Laptop

Don’t take it from us!

  • “Ellie is a Squarespace guru! I recently had her refresh my photography website which was well over due and I must say she done an amazing job. The process from start to finish was done with simplicity even the behind the scenes parts which are crucial to having your website being successful.”

    — Stephanie Weir

  • “I LOVE my new site! Ellie considered the needs of every part of my new website, really understood my brand values and vision for the site, and delivered a site I adore. Visually, I’m delighted with it, but I think I’m most thrilled by the backend experience, and the way my e-course content looks for members and students too.”

    — Hannah Bullivant

We’ve created this offer especially for you if…

  • you need your website to automate some of your admin (payments, scheduling, purchasing, etc.)

  • you don’t have the time to invest in a lengthy period of website updates and need someone to just get to work!

  • you’ve been kicking the can (read: website changes) down the road

  • your business has evolved recently, but your website hasn’t

  • you feel like your website is heavy/cluttered/out of alignment

That all changes now! 

In one day, you can revive your website.

Let's do this thing!

Curious to see what’s all included?

➙ as many updates / additions / revisions / etc. to your Squarespace, Shopify, or Square website as my team and I can fit into one working day

Yep that’s it!

Do you want to…

  • add a blog, shop, or course?

  • move from Squarespace 7.0 to 7.1?

  • update your Shopify theme?

  • update images, words, add new pages?

  • check & impove your Search Engine Optimization (SEO)?

Ready to go all in on refreshing & realigning your website?

The sky is  limit, as long as it can be accomplished in one day (and you know we can do a f*ck ton in one day)

You could keep your website as it is now…

But you would be losing out on expert strategy and maybe your content would continue to be all over the place (usually it takes someone like me to get all that juicy detail to be organized and digestible for your busy readers). 

Don’t underestimate the value of a fantastic website and the weight it pulls in reducing your admin time while still giving you a personal connection with your community and would-be customers. 

Ellie McBride, CEO of Calibrated Concepts

Here’s what you can expect…

  1. When you sign up, you’ll pay your deposit and let us know what changes you’d like made to your website

  2. You’ll pick your date

  3. We’ll give you a bit of easy, peasy homework (like sharing relevant passwords & content) so we can get to work!

  4. The day of your One Day Website Refresh, me and my team will make all the changes you’d like

Plus! These bonuses will help you get the most out of your One Day Website Refresh:

  • Chat support on the day for quick back and forth communication

  • a 60 minute call at the end of the day to show you what we’ve done, make any last minute tweaks and show you how to use any new features!

All for just $875 (~£655/€785), paid in 2 installments.

Let's get started!

1 Day Website Refresh
Before & Afters

What our web clients say…

  • “I used Ellie’s One Day Website service and am amazed by how efficient everything was. Ellie is incredibly easy to work with, highly skilled and so knowledgeable. And most importantly, I absolutely love my website. I would highly recommend working with Ellie / Calibrated Concepts to anyone who wants a a brilliant and reliable service from start to finish!”

    — Adanna Onuekwusi

  • “Working with Ellie was a dream from the offset for every possible reason, none more so that the clear systems she has in place to keep every stage of the process organised and streamlined. Ellie supported me and really spent time understanding my wants and needs, taking time to consider those I am trying to reach and also taking time to offer helpful insights throughout, ensuring to bring the focus back to the end user each time.”

    — Kiera Lawthers

You might be thinking, “This sounds awesome, but I’m just not sure,” here’s some questions other clients asked before starting work with us… 

    • Want to use some new features?

    • Add a blog, shop, or course?

    • Move from Squarespace 7.0 to 7.1?

    • Add new pages?

    • Do an SEO audit?

    The sky is the limit, as long as it can be accomplished in one day (and you know we can do a f*ck ton in one day)

  • Our work and turnaround time has been described as “frighteningly fast” meaning we can get a hell of a lot done in a day’s work!

    Want to run your list by us before buying? Send us an email!

    • We’ll need you to send over relevant passwords as well as any content for courses/shops/new pages (think words, images, pricing, etc.

    • On the day, you’ll need to be available to answer the occasional email and for a 60 minute call.

  • You pay the first half to hold your 1 Day Website Refresh date and the second half is due the day before the work is done!

    So the date you pick will determine how spread out your payments are.

  • You can choose the date that suits you best — you can see them here!

    Please note, most our team operates in the Pacific timezone.

Are you game for shaking things up and getting your website realigned with your business and goals?

Think of me and my team as your website wizards!

We’ll have your website updated before you can say alakazam ✨

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Book a free chat!

No matter what you’re looking for, we take the time to listen, and find solutions to simplify your way of working online.

Need a little help instead of the whole enchilada?